About us Founded in 2014 by Amit Khatri and Gaurav Khatri, Noise was born with a bold mission—to democratize connected lifestyle technology for every Indian. With an unwavering focus on consumer-first innovation, this homegrown brand has consistently pushed boundaries, introducing industry-defining breakthroughs across wearable tech, audio, and connected devices. Today, with a vibrant community of over 40 million users, Noise is India’s #1 smartwatch brand and the #2 brand in Truly Wireless Audio—a testament to its relentless pursuit of excellence. Noise’s journey of innovation and impact has earned recognition both nationally and globally, with prestigious honors including the Economic Times Startup Award (2022), Forbes Leadership Awards (2023), Red Dot Design Award (2024), and Mobile India Awards (2025). In a landmark moment, Noise recently welcomed global audio giant Bose as a strategic investor, marking a bold step forward in its mission to redefine the future of audio and connecte
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